Why WordPress is better than other CMS for eCommerce

Tagged as: ecommerce website design, ecommerce, wordpress development, cms.

Introduction:
By providing users with a simple interface to create, update, and organize digital material without requiring sophisticated technical knowledge, content management systems (CMS) have completely changed the way websites are developed and maintained. WordPress is a widely used content management system (CMS) due to its huge plugin ecosystem, ease of use, and versatility. This article will explain what content management systems (CMS) are, explain WordPress as a top CMS, talk about designing eCommerce websites, explain why WordPress is the best option for eCommerce, look at the expenses involved in developing eCommerce websites, and end with some important lessons.

What is CMS?

A software application called a content management system (CMS) enables users to produce, organize, and disseminate digital information online. CMS platforms make it simpler for people and organizations to manage dynamic websites without coding expertise by offering user-friendly interfaces and tools for content creation, editing, and organization. Users can easily incorporate different features and capabilities, manage multimedia content, and build and update web pages with a content management system (CMS).

What is WordPress?

pen-source WordPress content management system (CMS) is popular because of its ease of use, adaptability, and robust community support. Since its 2003 start as a blogging platform, WordPress has developed into a powerful content management system (CMS) that powers millions of websites globally. With its extensive plugin library, easily navigable interface, and customisable themes, it can be used for a wide range of tasks, from intricate eCommerce sites to personal blogs. WordPress provides users with the option to select between self-hosted WordPress.org and hosted WordPress.com, depending on their needs and preferences.

What is eCommerce Website Design?

The process of developing digital platforms or online stores so that companies can offer goods and services to clients online is known as eCommerce website design. User interface (UI) design, user experience (UX) design, product display, payment gateways, and security features are all components of good eCommerce design. Providing customers with a smooth and interesting online buying experience while increasing conversions and sales for businesses is the aim of eCommerce website design.

Why WordPress is Better than Other CMS for eCommerce?

It is no secret that WordPress is the preferred platform for creating eCommerce websites.Its user-friendly interface, extensive plugin ecosystem, and flexibility make it an ideal choice for businesses looking to establish an online store. Let's explore why WordPress stands out as the preferred CMS for eCommerce in simpler terms.

1. User-Friendly Interface: WordPress offers a simple interface that makes it easy for users of all skill levels to manage their online stores. Whether you're adding products, updating inventory, or processing orders, WordPress's dashboard provides a user-friendly environment for eCommerce tasks.

2. Extensive Plugin Support: One of the main reasons WordPress shines for eCommerce is its vast library of plugins, particularly WooCommerce. WooCommerce is a powerful eCommerce plugin that seamlessly integrates with WordPress, allowing users to create fully functional online stores with ease. From product management to payment processing and shipping options, WooCommerce offers comprehensive features to meet the needs of online retailers.

3. Customization Options: WordPress provides customization options for eCommerce websites. Users can choose from a wide range of pre-designed themes or create custom designs using CSS and HTML. This flexibility allows businesses to tailor their online stores to reflect their brand identity and cater to their target audience's preferences.

4. Scalability: WordPress is highly scalable, meaning eCommerce websites can grow and expand seamlessly as businesses evolve. Whether you're adding new products, expanding product lines, or reaching new markets, WordPress can accommodate your eCommerce needs without compromising performance or user experience.

5. SEO-Friendly: Search engine optimization (SEO) is essential for driving organic traffic to eCommerce websites, and WordPress excels in this area. WordPress websites are inherently SEO-friendly, with features like customizable permalinks, meta tags, and sitemaps built-in. Additionally, plugins like Yoast SEO further enhance WordPress's SEO capabilities, helping eCommerce websites improve their visibility and rankings in search engine results.

6. Community Support: WordPress boasts a large and active community of developers, designers, and users who contribute to its ongoing development and support. This vibrant community provides valuable resources, such as forums, documentation, tutorials, and plugins, making it easier for eCommerce website owners to find solutions to their challenges and stay updated on the latest trends and best practices.

What is the Cost of eCommerce Website Development In India?
 

Converting the estimated costs provided into Indian Rupees (INR) yields the following approximate amounts:

1. Platform Fees: 

   - WordPress with WooCommerce: Free (with optional costs for premium themes, plugins, and extensions)

   - Shopify: Starts at approximately ₹2,100 per month for basic plans, with higher-tier plans offering more features and functionality

   - Magento: Costs vary depending on whether you choose Magento Open Source (free) or Magento Commerce (paid), with additional expenses for hosting and customization

2. Design and Development:

   - Custom design and development: ₹1,50,000 - ₹7,50,000 (or more), depending on the complexity of the design, features, and functionality required

   - Template-based design: ₹37,500 - ₹2,25,000 (or more), depending on the quality of the template and any customization needed

3. Hosting and Domain:

   - Domain registration: ₹750 - ₹3,750 per year, depending on the domain registrar and domain extension

   - Hosting: ₹375 - ₹7,500+ per month, depending on factors such as server resources, bandwidth, security features, and managed services

4. SSL Certificate:

   - SSL certificate: ₹0 - ₹15,000+ per year, depending on the type of SSL certificate (e.g., DV, OV, EV) and the SSL provider

5. Payment Gateway Fees:

   - Transaction fees: Typically 2% - 3% per transaction, plus a fixed fee (e.g., ₹23) per transaction, depending on the payment gateway provider

   - Monthly fees: Some payment gateway providers may charge monthly fees in addition to transaction fees

6. Maintenance and Support:

   - Monthly maintenance plans: ₹3,750 - ₹37,500+ per month, depending on the level of support and services included

   - Pay-as-you-go support: Hourly rates ranging from ₹3,750 - ₹11,250+ per hour for technical support, software updates, security patches, and bug fixes

7. Marketing and Promotion:

   - SEO services: ₹37,500 - ₹3,75,000+ per month, depending on the scope of services and the competitiveness of the industry

   - PPC advertising: Budgets vary widely, with costs per click ranging from a few cents to several rupees, depending on the keywords and ad platforms used

   - Email marketing: Costs vary depending on the email marketing software used and the size of the email list, with monthly fees typically ranging from ₹750 - ₹22,500+

These conversions are approximate and may vary based on factors such as exchange rates, service providers, and specific requirements.

Conclusion:

WordPress stands out as the best alternate for developing eCommerce websites because of its scalability, flexibility, and customization possibilities. WordPress enables companies to build vibrant and profitable online storefronts thanks to its extensive ecosystem of plugins and themes, intuitive user interface, and SEO-friendly features. Investing in an eCommerce site powered by WordPress may provide long-term value, boosting growth and success in the online marketplace, even though the cost of developing an eCommerce website varies depending on the needs and complexity of the project.

Also Read: 5 Tips To Improve Your Mobile eCommerce Web Design